Forest Nation
The Forest Nation Network is a platform to connect the diverse and inspiring activities of Welsh forestry to transform Wales into a “high-value forest nation”. Working with Axis Mundi Studio I was commissioned to brand and illustrate the platform to share with the Welsh Government.
The brand used abstract textural patterns of the changing Welsh landscape to create a sense of wonder and intrigue towards the Welsh forests. Promoting shared ownership of the forests, the headline uses the Woody Guthrie song This Land Is Your Land from 1940.
Client: Axis Mundi
Photography: Mike Erskin
Deliverables: Brand Guidelines, Branding, Illustration, Copywriting
Photos: Skyline, Mike Erskine
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