The Culture Co-op is the Arts Council-funded Creative People and Places programme for Rochdale, Greater Manchester. Co-designed and co-produced by the people of Rochchale, for the people of Rochdale.

The brand is based on the idea of having a shop for culture. A shop you can visit to experience free, high-quality cultural activities. The brand uses fluorescent price stickers found in local corner shops as inspiration for the brand and cranks the boldness up to the maximum.

My role was to develop all aspects of the new brand identity, including logos, brand guidelines, website, printed material, social media assets, proposals, OOH and environmental graphics.